Proven Ways to Make Money in Real Estate
- Julie Montague
- Mar 4
- 4 min read
Updated: Mar 24

Real estate has long been one of the most effective and reliable ways to build wealth. Unlike other investment vehicles, real estate offers multiple avenues for generating returns. Investors can profit from cash flow, appreciation (both forced and passive), tax savings, and amortization. While these principles apply in both Canada and the United States, the specifics of taxation and regulations differ between the two countries. Understanding these four components in both contexts can help investors maximize their real estate investments and build long-term financial security.
1. Cash Flow
Cash flow is the income generated from a rental property after all expenses have been paid. This is perhaps the most attractive aspect of real estate investing, as it provides a steady stream of income. Positive cash flow occurs when rental income exceeds expenses, which include mortgage payments, property taxes, insurance, maintenance, and property management fees. Consider an investor who purchases a duplex for $300,000 with a 20% down payment. The monthly mortgage payment, including taxes and insurance, is $1,500. The investor rents out both units for a total of $2,500 per month. After deducting $200 for maintenance and $100 for property management, the investor nets $700 in positive cash flow each month. This steady income provides financial stability and reinvestment opportunities.
2. Appreciation (Forced and Passive)
Real estate properties tend to increase in value over time, a concept known as appreciation. There are two types of appreciation: passive appreciation and forced appreciation. Passive appreciation occurs when market conditions improve, increasing the value of properties naturally. Factors like population growth, job market expansion, and infrastructure development contribute to rising property values. An investor buys a property in a growing city for $250,000. Over ten years, due to increasing demand and a strong economy, the property value rises to $400,000. The investor gains $150,000 in equity simply by holding the property.
Forced appreciation happens when an investor actively increases a property's value through improvements and renovations. This method allows investors to control their returns rather than waiting for market conditions to improve. An investor purchases an outdated four-unit apartment building for $500,000. By investing $50,000 in renovations, including modernizing kitchens and bathrooms, improving landscaping, and enhancing curb appeal, the investor raises the rental value and attracts higher-paying tenants. As a result, the property is now worth $650,000, yielding a significant return on investment.
3. Tax Savings
Real estate investors benefit from several tax advantages, which can significantly enhance their profitability. Some of the most notable tax benefits include depreciation, deductions, and tax-deferral strategies.
In Canada, depreciation is called Capital Cost Allowance (CCA). Investors can claim a percentage of a property's value as a deduction against rental income. However, unlike in the U.S., if a property is sold for more than its adjusted cost base, the previously claimed CCA may be subject to recapture. An investor buys a rental property for $400,000 and claims a 4% annual CCA deduction. Over five years, they deduct $80,000 from taxable income. If they later sell the property for a profit, they may need to pay tax on some of the deducted amount, but in the meantime, they benefit from lower taxable income each year through reinvesting.
In the US, the IRS allows real estate investors to deduct the cost of their properties over a set period (27.5 years for residential properties and 39 years for commercial properties). This non-cash expense reduces taxable income, lowering overall tax liability. An investor owns a rental property worth $275,000 (excluding land value). They can deduct approximately $10,000 per year in depreciation, reducing taxable income and ultimately paying less in taxes. Additionally, there is the possibility of a 1031 Exchange. A 1031 exchange allows investors to defer capital gains taxes by reinvesting profits from the sale of one property into another similar property. This strategy helps investors grow their portfolios while deferring tax payments. An investor sells a rental property with a $100,000 capital gain. By using a 1031 exchange to purchase a larger apartment complex, they defer paying capital gains taxes, allowing them to reinvest the full amount into a more profitable asset.
4. Amortization
Amortization refers to the gradual reduction of a loan balance through regular payments. Each mortgage payment consists of principal and interest, meaning that over time, investors build equity in their properties. An investor takes out a $250,000 loan on a rental property. Initially, a significant portion of their monthly payment goes toward interest, but over time, more of the payment applies to the principal. After ten years, they have paid down $50,000 of the loan balance, effectively increasing their net worth. As tenants pay rent, they essentially help investors pay off the mortgage, allowing the investor to accumulate wealth through property ownership without making additional out-of-pocket contributions.
Real estate investing provides multiple paths to wealth accumulation. Cash flow offers immediate income, appreciation (both forced and passive) increases the property’s value, tax savings reduce financial burdens, and amortization builds long-term equity. While the core principles apply in both the U.S. and Canada, tax structures and incentives differ, creating unique opportunities for investors in each country. By strategically leveraging these four components, investors can create sustainable and profitable real estate portfolios. Whether investing in single-family homes, multifamily apartments, or commercial properties, understanding these wealth-building principles is key to long-term success in real estate.
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